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Debit

Everyone asks; Why offer debit card payment options to your customers?

Debit card purchases are increasing in the U.S. at a 19% increased rate. CardTrak.com, May 22, 2006

The information you find today suggests that consumers spend more using their ATM/debit cards than cash or checks.*

  • 32% more than cash
  • 24% more than checks
  • 77% of the individuals with a credit card have either an ATM or Debit card **
  • Almost half the consumers 47% enter a PIN when paying with debit
  • 30% don't mind providing a signature

Additional Benefits Accepting ATM/Debit Cards for Business Purposes

  • Higher ticket sizes
  • Guaranteed funds online
  • Cheaper processing prices
  • Checkouts are faster
  • Almost no chargebacks
  • Reduced Fraud Risks
  • Cash Back Opportunities  

*All statistics taken from the STAR Consumer Payment Usage Study, 2004, except where noted.
**Dove Consulting, the Debit Dilemma, 2003

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